Why Doritos Are So Tasty

doritos-nacho-cheese
Here’s an interesting piece from the New York Times describing the science behind how they made nacho cheese Doritos chips so addictive!

I also like how they describe the whole concept of ‘vanishing caloric density,’ which is when “fat-laden snacks melt in the mouth, the brain thinks that the calories have disappeared… This tends to delay the feeling of fullness.”

When you look at what you’re up against when you read this, it really brings to light how impossible it is to resist these suckers!

2 Responses to Why Doritos Are So Tasty

  1. […] agriculture came about which introduced a steady source of carbs, wheat, corn, vegetable oils, and doritos. ¬†Our genetics are not suited to handle these changes, hence the prevalence of many modern day […]

  2. rooth says:

    If Doritos are tasty, then fiery Doritos Locos tacos must be tasty times infinity

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